Yukako Harada, an energetic 29-year-old, is part of a small but determined band of women farmers working hard to revitalize Japan’s moribund agricultural sector, which is feeling the crunch of an aging population and a flood of cheap imports.
Agricultural production accounted for half the country’s economic output just after World War II, but has shrunk down to just 1.2 percent, generating only 39 percent of Japan’s food needs.
“It’s time for a makeover, to save Japanese farms,” Harada told IPS. “And the only way to do this is to get youth and more women involved in agriculture.”
In 2010, Tokyo-born Harada joined Girls Farm, a project launched in Yamagata Prefecture on Honshu Island, by a local female farmer keen to change the stodgy image of Japanese agriculture.
Here, 248 miles west of Tokyo, fertile land produces rice, watermelons and grapes. Thanks to Girls Farm, the region is quickly becoming the poster child of a new and improved agricultural system, as images of smiling young women working happily in the fields dispel the stereotype of farming as a gender-biased and back-breaking activity.
According to Professor Masao Fukunaga, an economist specializing in rural development, there is a renewed interest in farming not so much as a profit-generating activity, but as a mental release from the stresses of city life as well as part of a growing awareness of the need to boost the country’s food security.
Japan’s food self-sufficiency rate, in terms of caloric intake, continues to hover at 39 percent, a steep drop from its former 73 percent in 1965. In comparison, the United States registers a self-sufficiency rate of 100 percent.
Rice production, heavily subsidized by the government, is the only crop that can feed Japan’s population of 127 million without relying on imports of staples like wheat, meat and vegetables.
In 1999, 2.8 million households were involved in commercial farming enterprises; today that number has fallen by 200,000 families, which are now heavily dependent on non-farming income.
In total, the agricultural industry comprises slightly more than 1 percent of the country’s gross domestic product (GDP), which amounted to $6 trillion in 2011.
This situation, experts say, is the result of a national policy that ignored agriculture in favor of industrial development — through the auto manufacturing and electronics sectors — to turn Japan’s devastated post-war economy into a high-tech exporter nation and the third largest economy in the world after the United States and China.
The downside of that march into material prosperity, according to Yoshie Oguno at the ministry of agriculture, fisheries and forestry, was that it bulldozed a huge part of the agricultural sector.
Urbanization spread rapidly, and vast areas of rural farmlands were converted into factories. Family farms — averaging one to 1.5 hectares — were left in the care of aging parents as their children moved to the cities in search of better paying jobs in more lucrative fields.
Data from the ministry of agriculture suggests that in the 1960s, an average of seven million people per month migrated from rural to urban areas.
But now, the prospect of footing huge bills for food imports to feed a massive aging population is pushing the government to invest heavily in solutions to reverse this trend.
It recently poured $50 billion into efforts to promote awareness on women farmers’ rights to land ownership and income, cutting against the grain of traditional farming culture where farm titles are held by the husband or father in a family.
“This is the only way to go if we are going to attract the younger generation who expect gender equality,” Oguno said.
Professor Tomoko Ichida, an expert on farming populations, said simply improving women’s income could have a positive impact on the limping sector.
“My research has shown that women farmers are good at innovation. They are bringing new value-added products — jams and pickles made from fruit and vegetables, or small restaurants, for example — into the market, which have become popular with Japanese consumers,” she said.
Government data released in 2011 showed that more than three-quarters of new agribusiness ventures — the ministry recorded 10,000 start-ups in 2010 — were headed by women, highlighting the shifting gender dynamics in an industry that was, until a few years ago, controlled by men, with women only entitled to a meagre share of joint family income.
Yoshiko Kaido, 61, hailing from the Tokyo suburb of Ibaraki, won a mayor’s award for her jam-making business in 2003. “I now have my own income that is separate from the family farm,” she said. “It makes farming far more worthwhile.”
While farm workers are keen to see results right away, experts caution that the change will not take place overnight.
“The going is still tough,” Harada said. The most recent official data indicates that 60 percent of female agribusiness owners earned less than $30,000 annually.
Seminars on business management have become a popular means of creating self-sufficiency among women business owners, but experts say a lot more needs to be done to encourage the youth, who accounted for 6 percent of the agricultural workforce in 2011.
Despite some shortfalls, the tides seem to be turning, and if the government lays its plans carefully, it could usher in a new era in which women buoy a lucrative agricultural sector.